The Vegan Verification Testing programme for the apparel and footwear sector has been registered with The Vegan Society’s Vegan Trademark.

The Vegan Trademark is an internationally recognised vegan product certification established in 1990 by The Vegan Society – the world’s first vegan organisation. The Vegan Society works with thousands of brands to diligently ensure that the products registered with us can proudly display the Vegan Trademark. Not only do we pride ourselves on our high standard of customer service, but also the impact we know each brand registering with us has to make veganism more accessible to everyone.
 
 
 

To certify products with the Vegan Trademark, companies must comply with the following criteria:

Animal definition: The Vegan Society understands the word ‘animal’ to refer to the entire animal kingdom. That is all vertebrates and all multicellular invertebrates.

No animal Ingredients: The manufacture and/or development of the product, and its ingredients, must not involve or have involved, the use of any animal product, by-product or derivative.

No animal Testing: The development and/or manufacture of the product, and its ingredients, must not involve or have involved, testing of any sort on animals conducted at the initiative of the company or on its behalf, or by parties over whom the company has effective control.

Cross Contamination: minimization of cross-contamination from animal substances used in other (non-vegan) products as far as is reasonably practicable.

GMOs: The development and/or production of GMOs must not have involved animal genes or animal-derived substances. Products put forward for trademark registration that contains or may contain any GMOs must be labelled as such.

According to Attest surveys completed online for The Vegan Society in February 2021, over 77% of all consumers look for independent vegan certification on vegan products, which rises to 94% when those customers are vegan. This just goes to show how essential it is for companies to get certified vegan to instil customer trust, stand out in the vegan market and make their vegan products accessible for all.

Understand more about the Vegan Verification programme.